news | 09.5.19

Helmut Lang Redheads

Helmut Lang released a new film by Alex Leese featuring attendees of the Redhead Days Festival on location in Tilburg, Netherlands.

Gathering across three days, and celebrated annually, Redhead Days drew in approximately 25,000 people with 4,000 redheads from 65 countries to celebrate their global community. The festival goers featured in the film are styled in the red and pink ready-to-wear and jeans pieces from Helmut Lang’s autumn/winter 2019 collection.

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