Founded in 2004, Black Frame is an experienced leader in innovative communications that realizes the vision and ambition of brands and businesses. Framework, our creative and advertising division, concepts and produces inventive content that enables our clients to lead the discourse in the fashion and cultural landscape. Our mission is to inspire with radical ideas, and bring them to life through strategic action.
We are holistic partners to an elite spectrum of forward-thinking clients in the visual and performing arts, fashion, architecture, design, real estate, hospitality, beauty, publishing, and entertainment.
We shepherd our clients’ growth by meticulously enhancing their image with highly individualized focus. With an editor’s eye on emerging trends and deep ties to cultural arbiters, we are an editorial platform for our clients’ voice.
Our New York team is headquartered in the heart of Chelsea’s art gallery district. Los Angeles is our proverbial backyard, the location for multiple film productions and events. We have worked in major markets across the US and have led communications initiatives in global markets including London, Paris, Toronto, and Rio de Janeiro.
With communications, we leverage our extensive media network to gain meaningful editorial coverage and maximize digital and social media impact. Beyond traditional PR, we also strategize game-changing ways to engage our network more profoundly, with collaborations, events, and influencer partnerships. With creative direction, we create content and brand strategies that ultimately become the powerful brand stories that resonate with targeted audiences.
Media Engagement and Coverage
Print and Digital Campaigns
Strategic Brand Development
Brian Phillips studied urban studies and architecture at Columbia University, during which time he began his career at Visionaire magazine. He continued to work at Visionaire for several years after graduation. At the behest of Hedi Slimane at Dior Homme, Brian founded Black Frame in 2004, which he has since developed into one of the most prestigious and distinctive agencies in New York. During Black Frame’s existence, Brian has been responsible for several long-term successes, such as the rise of Rodarte, the appointment of Carol Lim and Humberto Leon to Kenzo, and the rebranding of Helmut Lang. He was dubbed by New York Magazine as “The King of Cultivating Cool”.
Brian is actively involved in the art community in New York, and he sits on several boards including The Kitchen. He has held a position on Business of Fashion’s BoF 500 since 2013, and in 2017 was tapped as Creative Director for Garage magazine. Brian Phillips serves as President and Chief Creative Officer of Black Frame and Framework.